Science is used to inspire the fictional media (i.e., media that depicts concepts or events that are unlike reality) (Hopkins & Weisberg, 2017) that many of us love.
Whether it is comic books about superheroes who gain powers after being hit by lightning, or children’s television shows in which house cats secretly go on adventures in the wild outdoors, science is all around us, including in the fictional media we consume.
So, why is it that fictional media, which distorts scientific information, is more engaging than media containing factually correct scientific information.
Does this have to be the case?
Science, which to many holds the promise of actualizing what is currently impossible, inspires imagination. Maybe we don’t currently have superheroes with superspeed, but what if we could use technology to gift people with such superpowers one day?
That “what if” question is what keeps people reading, watching, playing, or otherwise consuming this media. Curiously enough, more often than not, sources that teach factually correct science information fail to have that same effect.
As a scientist and a student of developmental and educational psychology, I’ve spent at least the last two years wondering why this is the case. Science is, after all, all about answering questions. Human curiosity about the impossible is what keeps viewers engaged with fictional science. Can this curiosity be used to keep people engaged in actual science?
Because I’ve spent the last two years conducting research on educational media, I believe the answer to my former question is “yes”, and I think I know one way we can go about doing so.
I think that people stay engaged in fictional stories because they use a narrative structure. Every story has a beginning, middle and an end. Because of this structure, every event that following the beginning of the story can be explained mechanistically, or through cause-and-effect: Cinderella has to leave the prince at midnight because her fairy godmother warned her that all of her things would change back into their original form.